Melissa Nicole Martinez (she/her/hers) joined the Newhouse School in Fall 2023 as an assistant teaching professor in the television, radio and film program. She teaches courses related to the business of entertainment.
Prior to joining Syracuse University, Martinez served as the senior director of alternative media at Prodigy Media. In this role, she developed alternative programming around racing and other emerging sports with digital creators.
Before her role at Prodigy Media, she began her career in social media management and content creation for various brands. She also forged successful partnerships with prominent brands such as Netflix, influencers and major retailers to develop unique and engaging media content.
Professor Martinez holds a bachelor's degree in public relations and music industry from Syracuse University.