Sports Media Communications in Los Angeles
Spend a semester in Los Angeles learning about sports production, marketing and other topics through classwork, internships and mentorship opportunities.
The sports media communications program at Newhouse LA is offered in the spring semester.
Who Can Apply?
The program is open to students with a demonstrated foundational knowledge of sports communications.
Internships
Newhouse LA staff will work with students to help you find an internship that aligns with your career interests and goals.
Professional Development
Build your professional network by connecting with guest speakers and alumni working in leadership or key roles throughout the industry. They visit classes, attend events and take part in a mentorship program.
Experience life in Southern California and get a taste of working in a major sports market while taking classes toward your degree!
What courses will I take?
- SMC 422: Sports Production
- Examines the way promos, long-form, studio and live sports production use storytelling, shooting and editing techniques.
- Taught by co-founder and president of ProAngle Media Jeff Proctor. Jeff has worked his entire career in sports production and is a well-known and respected figure in the sports community. He has worked with most of the major sports media outlets and teams in Southern California.
- SMC 424: The Sports Media Pitch
- Collaborative project with students executing a marketing and/or branding “challenge” assignment from a real-world sport entity.
- Taught by Olivia Cheng, senior director of marketing and brand engagement at LA28. Olivia leads the comprehensive marketing strategy, guiding the storytelling execution of the LA28 brand across various channels such as social media, the website and email platforms through organic content development, paid media, influencer marketing and more. With a focus on integrated marketing, her role is dedicated to fostering a compelling and cohesive brand presence that resonates with diverse audiences and ensures a dynamic engagement experience.
- COM 350: Topics in Media, Diversity, and Inclusion: Social Change in Los Angeles
- Introduction to the fundamental issues surrounding social change and diversity within the media as approached through the lens of Los Angeles history, culture and sport.
- TRF 475: Los Angeles Entertainment Industry Practicum
- Required. Includes three components: student internship practical experience, classroom meetings and one-on-one meetings with the program director/assistant program director.
The Sports Media Communications program in Los Angeles is a collaboration between the Newhouse Sports Media Center and Newhouse LA.
For more information, email newhousela@syr.edu.